Interview with Paul Kalbfleisch

Paul Kalbfleisch is an innovative marketing executive with a unique breadth of experience gained with global and national leaders in technology, financial services and creative agencies. For 10 years Paul had managed and grew the BlackBerry brand in a variety of roles, most recently as VP of Brand Creativity.
In this interview he talks about his presentation and his experiences on a project for Blackberry collaborating with the band U2 as well as what he expects from the future of mobile branding amongst others.

Interview – audio only: