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Julian Treasure: Sounds Affects!

February 20th, 2010

No doubt: one of the many highlights of the Audio Branding Congress 2009 was the lecture of sound expert Julian Treasure. From now on attendees of the convention can watch a one hour video of this amazing presentation here.

Interested people who don’t have access to the documentary of the congress can watch a 5 minute version of the TED congress 2009 here.

Three podcasts about the basics of Audio Branding

February 20th, 2010

If you speak German you might like to listen to the latest podcasts about the topics of the workshop on 13th of March. John Groves (Groves Sound Communications), Patrick Langeslag (audio consulting group) and Prof. Carl-Frank Westermann (MetaDesign/Berlin University of the Arts) give some foretaste of their lectures.

Get more information here.

Workshop program 2010

February 9th, 2010

In March 2010, the Audio Branding Academy starts its workshop series. There will be five workshops in 2010, four of them held in German and one in English.

The English workshop will be hold in September 2010 by the internationally renowned musicologist Prof. Dr. Adrian North. In his workshop Prof. North will give lessons from music psychology for advertising and branding. Learn more about the topics of this one-day seminar here.

The registration deadline for each workshop is three weeks before the seminar. The number of attendees is limited to 15 persons. Therefore it’s recommended to book as soon as possible.

Download: Program (pdf)

Get more information about the workshops in German here

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