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Workshops 2010
No. 17 – 3rd of August 2010
On 11th of September 2010 Prof. Dr. Adrian North will hold the last workshop of the Audio Branding Academy workshop series 2010. The workshop is titled “Lessons from music psychology for advertising and branding and overviews the major factors that influence emotional responses to music, and their application to marketing in retail and leisure settings”. Get more information here.
No. 16 – 27th of March 2010
Dr. Michael Haverkamp, product developer and expert for multisensory design at the car manufacturer Ford, talks about the topics of his workshop on 8th of May 2010.
No. 15 – 18th of February 2010
Episode only in German available: Prof. Carl-Frank Westermann talks about the topics of his workshop on 13th of March 2010.
No. 14 – 17th of February 02.2010
Episode only in German available: Patrick Langeslag gives some insights into his lecture on 13th of March 2010.
No. 13 – 16th of February 2010
Episode only in German available: John Groves tells about the topics of his workshop on13th of March 2010.
Audio Branding Congress 2009
No. 12 – 4th of November 2009
In this episode we´re talking to the componist of the famous Intel-Audio-Logo Walter Werzowa about the Audio Branding Congress 2009 and the content of his lecture.
No. 11 – 3th of November 2009
Today we´re talking to Georg Spehr about his lecture and his expectations about the Audio Branding Congress 2009.
No. 10 – 27th of October 2009
In the tenth Audio Branding Academy Podcast we are talking with Prof. Carl-Frank Westermann about his expectations for the Audio Branding Congress 2009.
No. 09 – 26th of October 2009
In the ninth Audio Branding Academy Podcast we are talking with Ruth Simmons about her expectations for the Audio Branding Congress 2009 and the panel disscusion.
No. 08 – 21th of October 2009
Today we are talking with Karsten Kilian about his speech and the expectations about the Audio Branding Congress 2009.
No. 07 – 21th of October 2009
In this podcast we´re talking with Heiko Kunert, about blindness, brandperception as well as his expectations about the Audio Branding Congress 2009.
No. 06 – 19th of October 2009
( ( ( Podcast 06 ) ) ) Interview with Wilbert Hirsch, member of the panel disscusion of the Audio Branding Congress 2009.
No. 05 – 14th of October 2009
In the fifth episode we´re interviewing John Groves.
No. 04 – 14th of October 2009
In this episode we´re talking with Hans-Rainer Kurz.
No. 03 – 12th of October 2009
The third Audio Branding Academy Podcast is about Julian Treasure and his expectations for the Audio Branding Congress 2009.
No. 02 – 12th of October 2009
In the second episode we´re talking with Carsten Detlefs about his work and the Audio Branding Congress 2009.
No. 01 – 7th of October 2009
In the first episode we talked with Prof. Dr. Adrian North about his research and his expectations about the Audio Branding Congress 2009.
