Academy Day 2015
At the Academy Day on May 27th, the Audio Branding Academy offered four half-day workshops with education opportunities for newcomers and professionals.
The workshops took place in seminar rooms of the Humboldt University, Unter den Linden 6, 10117 Berlin.
|9:00 am – 1:00 pm||Workshop 1
Back To The Basics:
An Introduction to Audio Branding Best Pratices
Music, Brands and Advertising:
Testing what works
|Steve Keller, iV2 audio branding||Dr. Daniel Müllensiefen, Goldsmiths College London|
|2:00 pm – 6:00 pm||Workshop 3
Music Matters: Licencing basics and the value of music
Royalties and Audio Branding:
What’s the best IP-strategy?
|Ruth Simmons, soundlounge||Reinher Karl, BKP & Partner|