In March 2010, the Audio Branding Academy starts its workshop series. There will be five workshops in 2010, four of them held in German and one in English.
The English workshop will be hold in September 2010 by the internationally renowned musicologist Prof. Dr. Adrian North. In his workshop Prof. North will give lessons from music psychology for advertising and branding. Learn more about the topics of this one-day seminar here.
The registration deadline for each workshop is three weeks before the seminar. The number of attendees is limited to 15 persons. Therefore it’s recommended to book as soon as possible.
Download: Program (pdf)
Get more information about the workshops in German here
Within the video documentation of the Audio Branding Congress 2009 a movie of a special kind is freely available online for those interested.
In his lecture “Seeing By Ear” Heiko Kunert, spokesman of the Association of Blind and Visual Impaired People Hamburg who went blind himself in the age of seven, gives insight in the acoustic world of blind people. Amongst other things attendees of the congress witnessed which outstanding hearing abilities human beings can develop, e.g. incredible fast listening to text to speech readers.
As the lecture was in absolute darkness, the video uses the motto “Seeing By Ear – Feeling By Eye”. Find out what this means: click here for the video.