Academy Day 2015

Academy Day 2015

 

At the Academy Day on May 27th, the Audio Branding Academy offered four half-day workshops with education opportunities for newcomers and professionals.
The workshops took place in seminar rooms of the Humboldt University, Unter den Linden 6, 10117 Berlin.

9:00 am – 1:00 pmWorkshop 1
Back To The Basics:
An Introduction to Audio Branding Best Pratices
Workshop 2
Music, Brands and Advertising:
Testing what works
Steve Keller, iV2 audio brandingDr. Daniel Müllensiefen, Goldsmiths College London
2:00 pm – 6:00 pmWorkshop 3
Music Matters: Licencing basics and the value of music
Workshop 4
Royalties and Audio Branding:
What’s the best IP-strategy?
Ruth Simmons, soundloungeReinher Karl, BKP & Partner